Wednesday, September 8, 2010

Television Ratings for Little People, Big World Sept 6, 2010

The television ratings for the big premiere of Season 6 of Little People, Big World are in.

Before we get to the ratings for the premiere Sept 6th, let's set the stage with some past ratings.

The premiere of Season 5 Part A, which really had no build up to it, received ratings of 1.864 and 2.198. For the rest of Season 5A, ratings bounced between a high of 2.4 and a low of 1.4

Season 5 Part B's premiere had a rating of 1.213 and 1.394. The rest of Season 5 Part B hovered around 1.1's and 1.2's. The low was a 0.994 rating, but the high for that portion of episodes was the finale featuring the cliffhanger ending; Matt's dramatic collapse that followed many statements from Matt in that episode about his own death -- received a 2.085 rating.

Then, as most people are aware, everything when crazy from there on the internet. Rumors that Matt had a heart attack and had even died. "Matt Roloff heart attack" or "Matt Roloff died"" became a very popular search term and twitter topic on the internet. Entertainment sites that don't usually cover the Roloffs, such as TMZ, did interviews with Matt. It was without doubt, the most media and internet attention the Roloffs had received since Matt's DUII arrest -- the episode about his trial was a ratings winner.

If the cliffhanger hype wasn't enough, the announcement just over a week before the premiere, that Season 6 would be the final season of LPBW again put the Roloffs in the headlines and on all the entertainment sites like Entertainment Tonight.

So with all that attention and the conclusion of the big cliffhanger of Matt's collapse, what would would ratings be like? Internet traffic is not an accurate reflection of TV ratings, but sometimes it can act as a gauge. And on our site, the day after the premiere, Tuesday, we set an all time single day traffic record, more than double our previous high. So I'll confess that I was predicting huge ratings for the premiere -- I thought the 3's were possible (in the range of Matt's DUII trial episodes) considering all the attention Matt's collapse had garnered and at worse I thought mid 2's...

Well, I was wrong...

LPBW: Little Pain, Little Gain 8pm = 1.753 million viewers

LPBW: Everything Must Go 8:30pm = 1.791 million viewers


Count me as surprised. It was lower than the Season 5A premiere and watched by less people than the 5B finale. Better than the 1.1's and 1.2's of most of 5B (except the finale as mentioned), but considering all of the hype and attention it had received, 1.7's seems low.

26 comments:

Carol said...

Do they have any more publicity stunts up their sleeves?

Can they milk "Matt is dying" for the rest of the season? Ratings will surely fall.

Maybe they'll finally resort to having himbo Jeremy go naked and make his fan club scream with delight? ;)

Jocelynn said...

Thanks Spirit. I was wondering. I remember when ratings were 2.2s all the time. I thought it would be higher.

Erica said...

What were the ratings like for Kate Plus 8?

Brandon said...

300,000 people didn't care to watch to see if Matt lived....lol :))

If that's all they could do with the benefit of the media blitz, I think TLC will be feeling good about their decision to drop it.

Dana said...

1.7 is a very good rating for a cable show. Matt has said any rating above 1 million makes the network happy.

The Roloffs core and loyal Christian conservative audience won't allow them to slip below that.

Dana said...

Add to that, Matt said TLC executives visited the farm again yesterday to show their appreciation. Maybe it was to tell them how pleased they were with Mondays rating and they are having a change of heart?

That makes it twice that the TLC top dogs flew out to the farm in the last few month. Network executives don't plan trips to visit people they are unhappy with and want to ditch.

Shadow said...

Stick a fork in 'em...

Dana - alternative interpretation...Matt has threatened to sue, and they're trying to settle/placate him/make him go away quietly.

Dana said...

What? Shadow, where do you dream up these things? Why would Matt sue TLC? Matt has been glowing in his comments about how much class TLC has.

Rap541 said...

While I don't agree with shadow, the reality is that the Roloffs agreed to film 80 episodes and have been canned after 20 - I don't think there's any leg to stand on since I am sure TLC knows how to write a contract but I could see Matt needing some placating.

Personally I think - based on Matt's own comments that it WAS tlc's decision to end the show and that the family had agreed to film two more seasons but were "allowed" to be done once the minimal contract requirements were fulfilled.... that TLC is attempting to keep things amicable since the Gosselin situation blew up badly. We won't really know until Matt is out from under the thumb of his contract and tht apparently is about 1 and half years away....

I can't wait to see Matt's tell all book on how he soooo doesn't care what the haters think and wasn't keeping track but sure as heck had his staff devoted to tracking comments and posters and plans to devote an entire chapter to haters. To prove how little he cares :)

Brandon said...

"I can't wait to see Matt's tell all book on how he soooo doesn't care what the haters think and wasn't keeping track but sure as heck had his staff devoted to tracking comments and posters and plans to devote an entire chapter to haters. To prove how little he cares :)"
----------

Rap, I think you're going to be the star of a book! lol. You should have at least two full chapters!

mythoughtis said...

why would anyone think that matt would sue... because he's done it before. Prior to the show, he sued a former employer for discrimination. And, because, he can. He strikes me as one of those people who want things their way, period.

Jocelynn said...

He needs to have grounds to sue. As Rap said, TLC knows how to write contracts. They wouldn't put themselves in a breach of contract position.

Not only doesn't he have any grounds, I don't think there is any reason for him to do it. It would be a bad career move. If Matt is trying to land him and Jeremy some more work in the Hollywood, suing former entertainment employers is not a good move.

The only part about this that I agree with is that I don't believe Matt is as happy and pleased with TLC as he keeps posting about. He's a little too strong in attemtpingto convince everyone he loves TLC. Like someone else said about Jeremy and Zach, going from 80 episodes to 20 episodes is a lot of lost money if it's true that they only get paid when the episodes are televised.

BeckyM said...

JMO but with this being the season opener, I expect ratings to continue to fall.

Kate plus 8 is doing even worse then LPBW in terms of ratings. TLC is piloting a sinking ship.

Carol said...

Agreed BeckyM. The cliff hanger was their ace up the sleeve. There is no attraction now until the actual final episode. I'll predict that next weeks ratings will be back around 1.2

Spiritswander said...

FYI:

Kate Plus 8 - Monday @ 9pm = 1.389

19 Kids and Counting - Tuesday @ 9pm = 1.402

Greg said...

Becky, I'm not a Kate Gosselin fan, but I don't think LPBW will be doing better than her show after this week. The premiere for LPBW had months of anticipation and publicity. 1.7 is nothing to write home about for a premiere with that kind of publicity. I think ratings will tank next week.

I agree about TLC. Their creative programming team is lazy as hell. Little People and crazy Christian families with a gizzilion kids. Season after season after season.

Spiritswander said...

August 30th: Kate Plus 8 = 1.6

Expressed said...

Obviously the problem is the like what's happening with the rest of the country. The top executives are out of touch and spending their days flying around the country having tea and wine with people like the Roloffs!

Maybe if the TLC executives stopped having lunch with the Roloffs and tried to be creative they would do better.

Rap541 said...

Ha! Amusing, Expressed :)

BeckyM said...

@ Greg Kate's ratings have plummeted fast. Unless she puts herself into a new scandal (likely) they will continue to fall:

Pirates: 1.389 million viewers
Big Apple: 1.613 million viewers
Home Roost: 2.229 million viewers
Kate Plus 8 premiere: 3.4 million viewers

Kate and the Roloffs are pulling in higher salaries and costing more to produce then TLC's newer lineups featuring the same scenarios:
The Little Couple, the Little Chocolatiers, Quints by Surprise... and if you count their sister networks - Pit Boss, and there is another Quint show that I can't remember off the top of my head.

JMO of course, but you will continue to see TLC chop off shows that are pulling in. When Kate divorced Jon and did the talk show circuit yeah they got big numbers... not anymore. And even E! pulled off from being a DWTS correspondent.

I know this isn't a Gosselin blog, I'm just pointing out that TLC is about ratins and money. The fact that they cancelled LPBW even with their cliffhanger last season, shows they are after bigger numbers, lower production costs and are "fresh" to the audience.

15 minutes of fame is winding down for the Roloffs and Kate.

David said...

Well said, Becky.

Shadow said...

Glad I got the conversation going! I have no idea what Matt and the TLC boys are doing, and don't really care. I was just pointing out that there is always more than one way to skin a cat. And we already know Matt isn't as happy as he's pretending to be over the cancellation. So I just thought up another reason why the "top cats" (the ones that need skinning?? lol) might be visiting Oregon.

Expressed - I am SO with you on this one! TLC is BOOOORRRRRRRIIIIINNNNGGGGG us to death with the exact same "plot" for everything. Send 'em on a trip! Create a fake crisis! Zzzzzzzzzzzzzzzzz...

Disillusioned said...

WOW!!!!! That is pretty low for a premiere!
I thought it would have been higher too

Anonymous said...

I don't really care about the ratings but you do realize the show premiered this season on Labor Day and the next day was the first day of school for many so it's pretty obvious the ratings would be lower. I for one was exhausted after boating all day and forgot about it.

Shadow said...

Anon - You *do* realize that TLC *chose* the date of the premiere, and it would be strange for them to premiere a show on a day that they *expect* to get low ratings, unless they just don't give a **** anymore, because they knew it was a goner going in.

Anonymous said...

The moment Matt faked that vertigo attack, to create that cliffhanger episode, the show "Jumped the Shark".

That's what killed the show.

and not a moment too soon. I couldn't have happen to a nicer guy... NOT.